What's in the Book
The complete methodology behind this equation, including the “ID Model” and the "Seven Human Hungers" - the fundamental drives that either fuel your growth or keep you stuck in destructive cycles.
I'm sharing the real story of my journey from football to addiction to discovery, and client case studies, plus practical tools you can use immediately to break your own stuck patterns and scale your own growth.
Why I Wrote This Book
After my football career ended, I spiralled into addiction. On the outside, everything looked successful. On the inside, I felt stuck — trapped in patterns I couldn’t break. It wasn’t just addiction.
It was the equation behind growth that I didn’t yet understand. After rebuilding my life and working with thousands in clinical practice and business, I discovered something powerful: Growth isn’t random. It follows a formula. And that formula is what this book reveals.
Pre-order Now
Limited-Time Launch Upgrade
Add the Self-Sabotage Course for just ÂŁ7 (Normally ÂŁ49)
Available exclusively with the book until 31 March 2026.
After launch, the course returns to full price.
The Growth Equation Book
ÂŁ12.99
 All pre-orders are secured now and shipped shortly after release.
Join launch week and be part of the first readers exploring this framework.
Official Release: 31 March 2026
Book + Self-Sabotage Course
ÂŁ12.99 + ÂŁ7
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The Growth Equation (Book)
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Self-Sabotage Course (Releasing 31 March 2026)
Available for ÂŁ7 (ÂŁ49) when purchased with the book
Offer Ends: 31 March 2026
If you’ve ever felt like:
“I know I’m capable of more — but something keeps holding me back.”
This book will help you understand what that “something” actually is.
And once you understand it, you can change it.